Outlets of Des Moines Celebrates One-Year Anniversary

MEDIA & COMMUNITY ADVISORY: Outlets of Des Moines Celebrates One-Year Anniversary 

What: Outlets of Des Moines is turning one! Celebrate a fun-filled weekend at the Outlets of Des Moines with events for everyone. One-year anniversary weekend events include the grand opening of Polo Ralph Lauren Factory Store, Laura Palmer art installation, live music, entertainment, giveaways, food and beverage trucks, free cupcakes and more!

Where: Outlets of Des Moines - 801 Bass Pro Drive NW, Altoona, IA 50009

When: Friday, October 12 and Saturday, October 13

Friday, October 12 

10:00 a.m. Polo Ralph Lauren Factory Store Grand Opening 

5:30 p.m. - 7:30 p.m. Unveiling of an art installation by local artist, Laura Palmer. Laura has illustrated 100 feet of the center with foam core, paint & sharpies. Together with Michelle Wiedman, visual merchandiser, the pair installed over 200 illustrations highlighting iconic landmarks from Iowa alongside merchandise featured from Outlets of Des Moines retailers.

6:00 p.m. - 8:00 p.m. Heath Alan Band 

Saturday, October 13 

The celebration continues all day Saturday. Enjoy live music, entertainment, food and beverage trucks and store giveaways. Chocolaterie Stam will be on-site with beverages and gelato for purchase.

12:00 p.m. Free one-year anniversary cupcakes in the Food Pavilion. First come, first served. While supplies last.

12:00 p.m. - 1:00 p.m. Magician, Jonathan May

1:00 p.m. - 3:00 p.m. Singer Songwriter, Andrew Hoyt

3:00 p.m. - 5:00 p.m. The Brazilian 2wins Band

6:00 p.m. - 9:00 p.m. Decoy Band

One-Year Anniversary Giveaways 

Be one of twelve lucky winners – entering is a piece of cake! We are celebrating our one-year anniversary with great prizes from Polo Ralph Lauren Factory Store, Old Navy Outlet, American Eagle, Brooks Brothers Factory Store, Le Creuset, Lucky Brand, Michael Kors, Nike Factory Store, SKECHERS, Vera Bradley and more. To enter, please visit www.OutletsofDesMoines.com.

TV Stations: If you wish to go live during any of the one-year anniversary events, please contact Julie Dawson at jdawson@nedevelopment.com or call 515-380-7210 to make arrangements in advance. 

For details on these events, visit www.OutletsofDesMoines.com and follow Outlets of Des Moines on Facebook @OutletsofDesMoines, Twitter, @OutletsofDSM and Instagram @OutletsofDSM.